Louisa Watson is Marketing Director & Sustainability lead for Wyboston Venue Management and Wyboston Lakes Resort. With over 20 years’ experience in her field. Offering professional expertise and experience in Brand strategy, web development, PPC and SEO, digital comms including social media strategy, CRM strategy, commercial product development in both B2B and B2C markets in both the UK and internationally. Fundraising, sponsorship and partnership activity, lead generation, as well as traditional marketing & PR strategy.

As our ESG Director, Louisa plays an imperative role in driving ESG initiatives across the industry, sharing her knowledge and expertise. Alongside her ESG beam Action Group, Louisa has successfully delivered two ESG Summits and is the driving force in ensuring we’re supporting charity partner Meetings Needs.