Scaling a Business Without Traditional Sales: M&A for Growth

Introduction:
This session explores alternative growth strategies beyond traditional sales, emphasising how businesses can adapt to modern market challenges by leveraging account growth, strategic partnerships, and acquisitions.

Summary of Key Points:

• Expansive Account Growth: Using tactical methodologies like "land and expand" to drive significant revenue.
• Strategic Partnerships: Collaborating with complementary businesses to meet client needs and broaden service offerings.
• Acquisitions: Acquiring businesses with skills or assets that align with client needs, providing efficiencies in client base, talent, and profit centres.

Audience Takeaways:

• Understanding the strategic importance of alternative growth avenues.
• Practical examples of leveraging existing resources and partnerships.
• Insights into acquisition benefits and implementation strategies.