Elevating Event Experiences with Personalisation

In 2025, personalisation is no longer optional—it’s essential for cutting through the noise and creating unique, impactful events. This session will explore the art and science of personalising event experiences. We’ll discuss practical approaches and tools that can help you tailor your events to meet the diverse needs and preferences of your audience without overwhelming your team.

You'll learn:

• Common challenges with personalisation and effective solutions
• Tips for creating highly personalised touchpoints
• How to use AI and data to scale personalisation