Creating the Perfect Registration Experience: A Journey from Click to Confirm

This session is designed to equip event organisers and planners with the skills to design an ideal registration experience that is intuitive, enjoyable, and brand-reinforcing. By breaking down the registration journey into essential stages—from initial sign-up to final confirmation—the session highlights strategies for creating a seamless, friction-free process that boosts attendee satisfaction and maximises conversions.

Attendees will gain insights on optimising registration touch points, including first impressions on landing pages, simplifying user flows, designing mobile-friendly interactions, and building trust with secure, transparent data practices. Practical tips will be shared on adding value through follow-up communications, such as personalised confirmation emails and reminders.

The session will include real-world case studies and feature two of our clients on the panel, demonstrating how a well-designed registration journey can enhance attendee engagement and increase conversion rates.